UPZY is an experience mascot who helps deliver inspiration to our customers and partners about improving their reputation. Formerly from Toronto Canada, UPZY now lives in the USA with pet piranha, Fred. He still watches lots of hockey, drinks Tim Horton's coffee, and has what we like to call, a 'different', sense of humor. He just loves staying up late, and scanning the Internet for bad reviews...especially those comments from fellow trolls. With a face only his mother could love, we know that UPZY needs his beauty sleep, so it's our mission to help businesses improve their reviews with a little help from our sister company Things Up. With fewer bad reviews out there, UPZY won't have as much content to keep him awake past his bedtime.